What information do we collect about you?
The following types of personal information about you may be collected:
Name, Address, Phone numbers, Email address
Information you provide us about your interests including the type of vehicles you are interested in.
Website and Communication Usage:
Sales and Services Information:
Relating to purchases and services, including complaints and claims.
Credit and Anti-Fraud Information:
Information which establishes your identity, such as driving licences, passports and utility bills.
Information about transactions, requests for credit and non-payment of debts with us and third parties and credit ratings from credit reference agencies.
Fraud, offences, suspicious transactions, politically exposed person and sanctions lists where your details are included.
Vehicle Configuration Details:
Information about the features and current settings of your vehicle (identified by the Vehicle Identification Number).
Vehicle Technical Information:
About how the engine and systems within the vehicle perform.
How will we use the information about you?
We collect information about you to process your enquiry, order, manage your account and, if you agree, to contact you by Email/SMS/Phone/Mail about other products and services we think may be of interest to you.
If you agree, we shall pass on your personal information to our Group of companies so that they may offer you their products and services.
Bowker Motor Group will not share your information for marketing purposes with companies outside of the Group.
In processing your enquiry or order, we may send your details to, and also use information from credit reference agencies and fraud prevention agencies. We may also share your personal information with our suppliers and third parties to provide you with the best products and services.
How long will we keep your personal information for?
We retain your information only as long as is necessary for the purpose for which we obtained them and any other permitted linked purposes. If information is used for two purposes we will retain it until the purpose with the latest period expires; but we will stop using it for the purpose with a shorter period once that period expires.
We restrict access to your information to only those persons who need to use it for the relevant purpose.
Our retention periods are based on business needs and your information that is no longer needed is removed securely.
Use for marketing:
We retain your personal information for as long as is necessary, but only for the relevant purpose that we collected it for. You retain the right to remove this consent at any point.
Use to perform a contract:
In relation to your information used to perform any contractual obligation with you we may retain that data whilst the contract remains in force plus one year to deal with any queries or claims thereafter.
Where claims are contemplated:
In relation to any information where we reasonably believe it will be necessary to defend or prosecute or make a claim against you, us or a third party, we may retain that data for as long as that claim could be pursued.
Legal grounds for processing of your personal information.
The use of your information set out above is permitted under EU data protection law on the basis of these principal legal grounds:
There may be uses that are permitted on the basis of other grounds; where this is the case we will use reasonable endeavours to identify the ground and communicate it you as soon as possible after becoming aware of the new basis.
How do we keep your personal information safe?
We use a variety of security measures, including encryption and authentication tools, to help protect and maintain security, integrity and availability of your information.
Although data transmission over the Internet or websites cannot be guaranteed to be secure, we and our business partners work hard to maintain physical, electronic and procedural safeguards to protect your information in accordance with applicable data protection requirements.
We would like to send you information about products and services of ours and other companies in our Group which may be of interest to you. If you have consented to receive marketing, you may opt out at a later date.
You have a right at any time to stop us from contacting you for marketing purposes or sharing your information with other members of the Group. If you no longer wish to be contacted for marketing purposes, please email, phone or write to us at the address below.
Access to your information and correction
You have the right to request a copy of the information that we hold about you. If you would like a copy of some or all of your personal information, please email or write to us at the address below.
We want to make sure that your personal information is accurate and up to date. You may ask us to correct or remove information you think is inaccurate.
How to contact us
Phone: 01772 769976
Post: Data Protection Officer, Bowker Motor Group, Customs House, Customs Way, Preston, PR2 2UW
Updated April 12th 2018
What is a cookie?
A cookie is a small text file that stores Internet settings. Almost every website uses cookie technology. The cookie is downloaded by your Internet browser the first time you visit a website. The next time you visit this website from the same device, the cookie and the information in it are either sent back to the originating website (first-party cookies) or to another website to which it belongs (third-party cookies). By that, the website can detect that it has already been opened using this browser, and in some cases it will then vary the content it shows.
Some cookies are extremely useful because they can improve your user experience when you return to a website you have already visited. This assumes that you are using the same device and the same browser as before; if so, cookies will remember your preferences, will know how you use the website, and will adapt the content you are shown so that it is more relevant to your personal interests and needs.
Your cookie settings on this website.
Cookies on this website that do not require approval.
Cookies that are essential, also known as 'strictly necessary' cookies, enable features without which you would not be able to use the website as intended. These cookies are used exclusively by Bowker and are therefore known as first-party cookies. They are only saved on your computer while you are actually browsing the website. An example of why strictly necessary cookies are used is so that when you open the car configurator, you receive a version of it which corresponds to the data volume which your current Internet connection can handle.
Strictly necessary cookies cannot be disabled using the features of this website.
Categories of cookies.
Based on what function cookies have and the purpose for which cookies are used, there are four categories of cookie: strictly necessary cookies, performance cookies, functional cookies and marketing cookies.
Strictly necessary cookies
Are essential in order to enable you to move around the website and use its features. Without these cookies, some services cannot be provided – for example, remembering previous actions (e.g. entered text and vehicle configurations) when navigating back to a page in the same session.
Gather information about how a website is used – for example, which pages a visitor opens most often, and whether the user receives error messages from some pages. These cookies do not save information that would allow the user to be identified. The collected information is aggregated, and therefore anonymous. These cookies are used exclusively to improve the performance of the website, and with it the user experience.
Enable a website to save information which has already been entered (such as user names, languages choices, and your location), so that it can offer you improved and more personalised functions. For example, a website can offer you local, price-relevant tax information if it uses a cookie to remember the region in which you are currently located. Functional cookies are also used to enable features you request such as playing videos. These cookies collect anonymous information and cannot track your movements on other websites.
Are used to deliver adverts and other communications more relevant to you and your interests. They are also used to limit the number of times you see an advertisement and to help measure the effectiveness of advertising campaigns. They remember whether you have visited a website or not, and this information can be shared with other organisations such as advertisers. Cookies for improving group targeting and advertising will often be linked to site functionality provided by other organisations.
Your cookie settings on this website.
You can completely disable cookies in your browser at any time.
It is important to note that if you change your settings and block certain cookies, you will not be able to take full advantage of some features of our site, and we might not be able to provide some features you have previously chosen to use.« Return to website
Updated April 12th 2018